F.A.R.M. Guide

Google Business Profile Setup

Getting your farm or business on Google Maps is one of the highest-impact things you can do for visibility. This guide walks you through it step by step.

Why This Matters

When someone searches "eggs near me" or "plumber Fort Mill," Google shows local business profiles first — above every website. If you don't have one, you're invisible to anyone who doesn't already know about you.

A Google Business Profile is free and takes about 15 minutes to set up. Joel can help you do this on-site during his visit.

Step 1: Go to Google Business

Open business.google.com in your browser. Sign in with a Google account — if you don't have one, create one. Use your business email if possible.

Step 2: Add Your Business

  • Click "Add your business to Google"
  • Enter your business name exactly as you want it to appear
  • Choose your business category:
    • Farms → "Farm" or "Produce Market"
    • Bakeries → "Bakery" or "Wholesale Bakery"
    • Plumbers → "Plumber"
    • Bodywork → "Massage Therapist" or "Wellness Center"

Step 3: Set Your Location

  • Storefront / Farm Stand: Enter your physical address. This shows you on the map.
  • Service area (trades): Choose "I deliver goods and services to my customers" and define your service area by cities or zip codes.
  • No physical location: You can hide your address but still appear in search results for your area.

Step 4: Add Contact Info

  • Phone number (the one customers should call)
  • Website — use your F.A.R.M. listing page: quantumharmonics.org/farm/your-business-name/

Step 5: Verify Your Business

Google will send a postcard to your address with a verification code (takes 5-14 days). Some businesses can verify by phone or email. Enter the code when it arrives.

Step 6: Complete Your Profile

After verification, fill out everything:

  • Hours — your farm stand hours, service hours, or "by appointment"
  • Description — copy from your F.A.R.M. listing
  • Photos — at least 5. Show your farm, products, workspace. Real photos, not stock.
  • Products/Services — list your main offerings with prices
  • Attributes — check all that apply (veteran-owned, women-owned, etc.)

Step 7: Get Reviews

Ask your first 5-10 customers to leave a Google review. Reviews are the #1 factor in local search ranking. Make it easy — send them a direct link to your review page.

Ongoing

  • Post updates weekly (what's in season, new products, market schedule)
  • Respond to every review — even just "Thank you"
  • Keep hours updated, especially seasonal changes
  • Add new photos regularly

Need Help?

Joel can walk you through this during his visit. If you've already got a profile and want to link it to your F.A.R.M. listing, just let us know.

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